WooCommerce is often described as the best eCommerce platform. But what exactly is WooCommerce? So WooCommerce is an open-source e-commerce plugin built on WordPress. It takes the basic WordPress operating system and transforms it into a fully functioning eCommerce store. It is designed for small to large-sized online merchants using WordPress. It is also the most popular WordPress eCommerce plugin in the world. Launched on September 27, 2011, the plugin quickly became popular for its simplicity to install and customize and for the market position of the base product as freeware.

The Difference between WordPress and WooCommerce Explained

It is important to understand that WordPress functions as a Content Management System. WordPress has core functionality in allowing you to edit and design a website, but lacks the functionality to create a fully functional eCommerce store. Whilst WooCommerce works inside that Content Management System to provide eCommerce store functionality.

So basically, WooCommerce makes a WordPress site more functional than the base “operating system” is and provides specific functionality to serve the needs of an eCommerce store owner.

Though WordPress is the most used content management system online, not all WordPress users are eCommerce store owners. That means that WooCommerce is not just integrated into WordPress. WordPress can be used to create websites that run online courses, directories, video sharing, photo sharing, and membership sites – there’s a whole bunch of things you can install on WordPress to make it do what YOU need it to. Just like installing software on your computer.

Why use WooCommerce as your e-store builder?

Compared to other e-commerce platforms WooCommerce responsive design, SEO Friendly interface, and advanced features make it the most widely used eCommerce platform in the world.

WooCommerce has emerged as the most flexible eCommerce platform with an advanced application that can produce quantified results for your e-store due to the following functions:

  • Easy Installation, Setup, and Integration

WooCommerce is designed with a simple installation and Setup Wizard to get your e-commerce store up and running with your WordPress theme.

  • Data Control

Because WooCommerce is a self-hosted solution, you keep control of your own data and hold full ownership of all the information needed to run your online store.

  • Feature-packed Shopping Cart

From Payment Gateway to Checkout URLs, set up your WooCommerce site your way.
Tailor your sites visitor’s checkout process from start to finish, with processes that help you convert visitors into customers.

  • Plugins

There are 50k+ WordPress plugins that extend the functionalities of WooCommerce and improve the performance of your online store.

  • Handy User Interface

People who are not so proficient with technical stuff can also start an online store using WooCommerce. It is easy to use as it requires zero coding skills to set up.

  • Mobile-Responsive

WooCommerce plugin is mobile responsive. Users can manage their online store on their Android or IOS devices using the WooCommerce mobile app.

  • Unrestricted Customization

You can modify the looks and features of your WooCommerce store by applying custom-made WordPress themes and plugins.

  • Large Community

Another of the most outstanding aspects of WooCommerce is its community of users, developers, and contributors. In WooCommerce Community you will find abundant documentation, articles and informative guides. In case of problems or technical queries, you will receive help from a large community of active users.

Following Agilis World Inc.’s guide, you can literally get a professional store online today! And, thanks to the extensibility of WooCommerce, your store has limitless potential to scale in the future. From ease of use to SEO, control over inventory to mobile readiness, WooCommerce is the clear choice for your WordPress e-commerce site!